A problem solver with good taste

On paper, I’m a writer. At heart, I’m a problem solver with a strong creative sensiblities. As a highly conceptual yet strategic leader with experience in marketing, media and retail, I craft brands in ever-changing, data-driven environments through clear messaging and breakthrough creative ideas. 

My experience spans crafting content framework and voice for multibillion dollar business categories, co-writing video scripts with celebrity influencers, beta testing new ad units for Facebook and Snapchat, collaborating with YouTube to create best-in-class digital video, accompanying product design to pitch design partnerships, opening for Obama (more on that later) and building a dance studio from the ground up.

With it all, I hope to make cool, smart things people want to experience and share.